Task switching can sink your agency 📉

Welcome back to The Agency CEO (by me, Jesse Gilmore at Niche in Control).

Every Thursday, I send you a quick 10-minute read on the tools, tactics, and systems that the top 1% of agency owners have used to scale their businesses to 8-figures and beyond.

This week, we’re talking about something that can slow you down in business and life — task switching. 

Let’s dive in 👇

Task Switching Is Common — But That Doesn’t Make It Right

Task switching is a difficult habit to break, both in your personal and professional lives. 

Example: while preparing for a sales call, you’re also tweaking a client’s website design. This puts you in the wrong frame of mind and makes it difficult to put on your “sales hat.”

Here’s how you can reduce task switching in your agency:

1. Batch similar tasks: Group similar tasks together. For instance, dedicate specific times for client meetings, responding to emails, and working on projects.
   
   How it helps: It reduces the cognitive load and increases efficiency by maintaining focus on related activities.
   

2. Time blocking: Allocate chunks of time to specific tasks or projects. During these blocks, focus solely on the designated activity.
   
   How it helps: It enhances productivity by ensuring uninterrupted work periods dedicated to important tasks.
   

3. Minimize interruptions: Set boundaries for your work time. Use tools like "do not disturb" modes on devices and communicate your focus times to your team.
   
   How it helps: It prevents disruptions, allowing you to maintain concentration and complete tasks more quickly.
   

4. Prioritize tasks: Identify the most important tasks and tackle them first. This ensures that high-priority items get your full attention when your energy is at its peak.
   
   How it helps: It allows for important tasks to be completed efficiently, thus improving overall effectiveness.
   

5. Take regular breaks: Incorporate short breaks between tasks to reset your focus and energy. Use it to rest your mind and body.
   
   How it helps: It prevents burnout and keeps your mind fresh, sustaining productivity over longer periods.
   

Task switching can be the downfall of productivity and efficiency. Don’t let this sink your agency.

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Until next week! 👋 

Jesse & team.